According to the survey statistics from PriceGrabber this year online shoppers plan to spend more on holiday gifts as compared with the previous season. The research shows that 66% of shoppers will spend over $500.

Last holiday season over 59% of shoppers spent $500 or more on gifts. This year shoppers plan to spend $845 on average.

The survey also found that the average 2010 holiday shopper will make 57 percent of their holiday purchases online, 40 percent in brick-and-mortar stores and 3 percent from a mobile phone.

Besides, the poll also asked consumers about which smartphone they would prefer to receive as a gift this holiday season. On the top of the list is Apple iPhone 4 with 47 percent of consumers choosing the iPhone 4 over other smartphones. Twenty-two percent of shoppers prefer the Motorola Droid, and 13 percent choose the RIM Blackberry Torch.

As for e-reading devices 59% of consumers gave their preference to iPad as their device of choice for e-reading. 21% of consumers pick the Amazon Kindle. Five percent selected the Barnes & Noble Nook, and 3 percent choose the Dell Streak.