James Brown once said "This is a man's world." Luckily, the rules have changed – at least in the adult entertainment industry. Porn websites, once geared exclusively for men, has now expanded to include adult content catering to women and couples. If you want to boost your sales, you have to figure out how to reach that market.

Do women watch porn? Of course, they do! According to Ladies Home Journal survey, 47% of women reported that they use erotica or pornography to heighten their sexual experiences. So don’t believe gossips - women do like porn.

Surfing the net

Do you want to exploit female market? Choosing adult content that women will like requires common sense and a bit of knowledge about the female psychology. There is a big difference in how men and women surf the Internet.

Men think of one thing and go for it. They are looking for specific tasks like porn, news, weather forecast, stocks quotes or sports. When they find what they want, they simply log off. On the other hand, women think about several tasks. They can look for a new book, shop on eBay, communicate with friends - and they do it all in one session!

So when building a porn site for women you need more than just a few photo sets and dirty comments – women prefer browsing through a portal with a lot of sections. There should be links to adult personals, how-to guides and articles, photos and videos, sex toy shops, blogs, or model profiles. Give the ladies a choice and they will choose you!

Adult movies for women

Typically, porn movies that match women or couples usually mean titles featuring a good plot and more emotions than traditional pornography. Directors like Candida Royalle consider the preferences of female viewers and anticipate the scenes that might turn them on.

Women like to watch movies with handsome men they can fantasize about, not run-of-the-mill guys who look like their overweight neighbor. However, adult entertainment lacks hot male porn actors – the performers are typically chosen based on their penis size and ability to ejaculate on demand, not overall good appearance.

That’s why female-oriented porn movies generally cast better-looking male leads. In fact, one of the signs that the adult industry is changing to meet the requirements of the new market is that now there are more handsome porn actors than ever before. You can even find solo websites of male porn stars, for example www.derrickpiercexxxstar.com devoted to hot adult entertainer Derrick Pierce.

Unlike most men, women like porn movies with set up, back story and foreplay. They want more interaction, more involvement with the characters before they make physical contact. Imagine some of the hot scenes in popular movies and add nudity to get what they want.
Women like to examine everything they see – from shoes to haircuts, from nails to bed sheets. What is the performer wearing? Is it Victoria’s Secret lingerie? What is in the room? Filmmakers have to pay more attention to details to keep women interested.

Another important constant is respect. There are a lot of women who like horny hardcore sex, but with enough respect and romance. Most of them are turned off by a condescending or hostile attitude towards actresses.

Gay sites and erotic literature

Yes, women like to read sex stories. Erotic literature lets them use their imagination and add their own details to the scenes. A good plot can be even more enticing than images with naked models. Any discomfort about one photo can kill the desire.

Another popular niche is gay male porn. A lot of straight men love girl/girl porn, and this works for girls too: they like looking at hot naked men having sex, and it doesn't really matter that they are having sex with each other.

The phenomenon of straight women who love gay porn was discussed a lot after Brokeback Mountain. Do you remember these gay cowboys? They have a lot of admires all over the world. The strength and power, plus the double dose of male drive and sexuality are a heart-stopping cocktail.

Female-oriented porn sites

Here are some examples of adult websites that are marketed as “porn for women”:
• www.forthegirls.com. For The Girls is a quality erotica site for women that offers thousands of images featuring sexy naked men, hardcore movies, male strippers, and exclusive steamy erotic fiction combined with columns, articles, interviews, sex advice, humor and lots more. The membership fee is $29.95 for one month - it will recur at the discounted price of $24.50 per month unless cancelled.
• http://www.playgirltv.com. Playgirl.com, a well-known brand, is the premiere destination for male erotica on the Internet. The site offers unlimited access to online Playgirl Magazine, exclusive couple and solo male movie content and thousands of high resolution photos. The content is weekly updated to keep the customers coming back for more. The membership fee is $19.95 per month, $59.95 for six months, and $99.95 per year.
• www.sssh.com. Sssh is a sexy erotic journal for women, created by women. They know what truly ignites the female senses. They share everything - from videos and photos to novels and advice - from their own personal experience, satisfaction and sometimes, dissatisfaction. The site features erotic TV, sexy photos, HD movies, video tutorials, hot stories, how-to guides and articles. Two-day trial is $2.95, one-month membership is $19.95, and three-moth membership is $54.95.
• www.karaslinks.com/main.html. Kara’s Links offers female surfers erotic fiction, articles, nude photo sets, sex toys store and links to VOD movies by Candida Royalle. The site is free – the income comes from affiliate programs, various advertisement options (including banners and reviews).
• www.hotmoviesforher.com. Sick of being left out of the adult market, the ladies at parent site HotMovies.com created the ultimate porn site for women. They have chosen the best movies that women might like - straight, lesbian, bisexual, gay, and trans. There are no monthly or recurring charges - you will pay for what you want. In addition, the site offers free blog full of movie reviews, sex tips, erotic stories, interviews, industry guest columns, and more!
• http://markwolff.com. Wolffpac features over 200 exclusive good-looking muscle and fitness models. You can enjoy crystal clear video, high-resolution photo sets, live web cam feeds and bonus muscle content. The membership fee is $33.51 for 30 days (recurring), $44.25 for 30 days (non-recurring), and 93.93 for 90 days (non-recurring).

According to researches, women make the majority of purchases on the Internet. And women do like erotica and sexual subjects. So why can’t they buy porn? Give the ladies what they want and get more traffic to your websites!