Having read the heading some people may say that they know what blog is however the word splog is quite unfamiliar to them. Others could hear this term though have no idea what it means let alone the way how to make money with images of American presidents.  

To understand what splog means let’s turn to 2003 when this word was used on the Internet for the first time. Later this word is mentioned in relation with some businessman Mark Cuban.

Actually the origin of the word is of little interest. The meaning of this word is much more important. The term ‘splog’ is an acronym of a phrase spam blog. The aim of the creators of splogs is not to launch an interesting website with a lot of interesting, useful and unique content. Splogs are just the technical projects created to make money on them or to redirect the traffic from those splogs to the necessary resources. The main difference of splog from blog is a format of content used. Splog content is not unique. It means that it is taken from other websites that actually is the main reason why the search engines put such sites in search results after all sites with original materials.

How to create a splog?

Before starting to create a successful splog or splogs network as it is usually done, one should to consider 4 questions:

A) What CMS platform to choose for your splog?
B) Where to find the content to fill the site with? 
C) How to attract the visitors to your splogs network? 
D) How to make money on splong? 

So, let’s speak about the platform first. You think that here everything is very complicated and you need some special knowledge to choose the platform? Calm down! Don’t worry and continue reading. There are a lot of free platforms ready for those who want to launch their splogs. Among such platforms are WordPress, Blogger, LiveJournal and etc. 

You need just to register there and benefit from the platform you choose. 

Once having solved the problem with platform we turn to the content issue.  

First of all it is necessary to determine the content theme. No matter what material you may choose for your splog you are to remember that the content should be interesting for the target audience your splog focused on. Choosing the splog try to find the one which covers all the issues of your splog’s main subject. It is better not to tell about everything but to give coverage on some specific subject. So, for example if you make a splog about China porcelain try to cover all the aspects and nuances and tell everything related to this subject starting from the types of the porcelain and ending with its history.

There are two ways to fill the site with content:

1. Manual filling
2. Automated filling

Each of the methods has its own advantages and disadvantages. When you fill your splog manually it becomes more interesting, logic and more SEO optimized for the search engines. Though manual filling is time consuming and very expensive and will hardly cover all the expenses.

Automated filling is better in this respect: you just create your splog, enable RSS feeds and enter the site once a month to check the functionality and operation of the splog. Though here is one big disadvantage as well. Very often the automated filling results in situation when the splog becomes dull and not readable and looks like a content dump. 

There is one more method that could be referred to the automated one though it has a number of benefits. It is when you use a special script which gets content from RSS feeds and restructures it by changing the order of sentences and replacing the words by synonyms. Such content becomes almost unreadable. However, if to use this method for the content which is weakly covered on the Internet one may succeed here.

One more way to fill your splog with content is to combine both manual and automated fillings.

After having launched your splog you should attract there the users somehow. If you followed our advice and created the splog devoted to some interesting but weakly covered subject it means that you have already gained 50% of success. Though the rest 50% is a hard work which supposes the following: 
- adding your splog to the leading search engines;
- adding your splog to the search systems dealing with blogs;
- registering of splog in the catalogues, spreading the links to splogs on forums, in comments to the blogs of similar content.

Once having told the whole world that you owe your own splog it is high time to insert ads, or being more specific, context ads. Here you can benefit from Google’s Adsense or from its “main rival” Yahoo Publisher network (YPN) 

To insert Google Adsense you need first to sign up with the program, choose the format of ads blocks and finally put the code of Google Adsense to you splog.

Well, now you can catch your breath. Work is done and splog is launched. Now if the visitors of your splog click on the ads you will get some income. 

How much can one earn on a splog? 

It’s a good question. And the answer depends on the subject of your splog, its content and the number of splogs. There are no exact figures however if you treated the creation of splog seriously and made everything professionally, you may count on $0,5 - $2 a day per one splog. And now let’s imagine that you have a whole network of such slogs consisting of 50 or even 100 ones. We think that you guess how much you can earn on them…

So, dare! Create your splogs and strive for success though keep in mind that all the projects on the Internet are created for people thus any splog should be interesting.